Keyword Ranking & Search Visibility Optimization (Google SERP Result)

In this project, I optimized a blog page to rank for a target search query using on-page SEO, search intent alignment, and AEO-focused content structuring. The result was improved search visibility and a strong presence in Google search results.

SEO Case Study By SEO Expert Tanvir Hushan

Project Overview

Step 1: Keyword Targeting

  • Selected a high-intent search query:
    “how long does goat milk last”

  • Built the content around the exact user question.

Goal: Match real user search intent.

Step 2: Search Intent Optimization

  • Structured the content to directly answer the main question early.

  • Focused on informational intent with safety and storage details.

Goal: Increase relevance and ranking potential.

Step 3: SEO Title & Meta Optimization

  • Created a keyword-focused title with a clear benefit.

  • Wrote a concise meta description explaining what users will learn.

Goal: Improve click-through rate from search results.

Step 4: AEO (Answer Engine Optimization)

  • Placed direct answers in the first section of the content.

  • Used clear, simple explanations for quick extraction by search engines.

Goal: Increase chances of appearing in AI summaries and quick answers.

Step 5: Content Structure Optimization

  • Used proper H1–H3 headings.

  • Covered related subtopics like storage, fridge life, and freezing.

Goal: Strengthen topical authority.

Final Results

  • Page started appearing in Google search results

  • Keyword-focused title + meta snippet displayed

  • Positioned under AI Overview for the target query

  • Increased organic visibility

This project demonstrates the ability to rank content by aligning keyword intent, on-page SEO, and AEO strategy.

Challenges

Identifying the Key Problems

Low Conversation Rate

Visitors were not taking action due to weak structure and unclear messaging.

Lack of Trust Signals

Missing credibility elements reduced user confidence and decision-making.

Poor Mobile Experience

Layout and speed issues affected usability on smaller devices.

Solutions

Strategy & Implementation

Growth Icons

Improved Call-To-Actions

Placed clear and strategic CTAs to guide users toward action.
Trusts Icons

Added Trust Elements

Included proof, clarity, and structured content to build confidence.
Solutions Icons

Mobile Optimization

Enhanced responsiveness, readability, and performance across devices.

Results

Measuring the Success

Higher Conversion Rate

Better structure helped turn visitors into real leads.

Improved Engagement

Users stayed longer and interacted more with the content.

Faster Page Speed

Optimizations improved loading time and overall experience.

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