Product Image Ranking in Google Search
- 17 Feb 2026
- 11:34 AM
In this project, I optimized product images using image SEO techniques to improve visibility in Google search results. As a result, the product image started appearing in the Google Images section for a targeted product keyword.
Project Overview
Step 1: Product Keyword Targeting
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Targeted a product-based search query:
“glitter shade stix” -
Focused on improving both page and image relevance.
Goal: Gain visibility in product-related searches.
Step 2: Image SEO Optimization
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Used keyword-focused image file names.
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Optimized image alt text for search relevance.
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Placed images within relevant product content.
Goal: Help Google understand image context.
Step 3: On-Page Image Placement
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Added product images inside optimized pages.
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Ensured images are connected to keyword-focused content.
Goal: Strengthen image indexing signals.
Step 4: Indexing & Visibility
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Allowed Google to crawl and index images properly.
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Maintained clean site structure for better discoverability.
Goal: Improve chances of appearing in image search results.
Final Results
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Product image started appearing in Google Images section
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Visibility achieved for a product-based keyword
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Improved overall product search presence
This project demonstrates the ability to optimize not only web pages but also images for search visibility.
Challenges
Identifying the Key Problems
Low Conversation Rate
Lack of Trust Signals
Poor Mobile Experience
Solutions
Strategy & Implementation
Improved Call-To-Actions
Added Trust Elements
Mobile Optimization
Results
Measuring the Success